Visiting the orphanage where I suffered abuse and malnutrition every day for 8 years and reliving the horror

Most people do not have any memory from age two. But for me, it is an indelibly etched piece of my DNA. It was 1943 in Amsterdam, Holland with World War II in full rage. Sitting terrified in our living room, my parents, grandparents and I huddled together for safety. Since my father was Jewish, the fears were real and were about to become a living horror for us…as high-pitched German-accented shouts got closer, Nazi soldiers broke down our door and dragged away my father and grandparents.

Unable to care for me, my Catholic mom placed me in a state-run orphanage where I remained the next 8 years, enduring abuse of every kind and surviving by eating flower bulbs. Not able to take the abuse any longer, I finally ran away at the age of 10 and drifted all over Holland on my own trying to survive.  



Suffering the effects of a malnourished body and mind, I came to America as a young man and began taking handfuls of vitamin pills only to find out that they didn’t work for me because of the poor absorption. After more than 20 years of study and research, it became a burning passion to create a liquid multivitamin and mineral product, so powerful, so effective, so unique and so great tasting that it would change my life and if it worked for me, which it did, I would share it with the world. When I finally decided to create such a product, it took literally another 10 years to actually accomplish it. In 2006 the first version of Passion 4 Life liquid vitamins and minerals was born. My wife named it to reflect the way I lead my life

Always studying to improve


Linda and I work hands on with the children in our charity

Since Passion 4 Life was created from my own struggles in life, it is now my personal desire to help you also “live your life with passion”. It has been my life’s mission to turn my tragic beginning in life into a story of reinvention and inspiration by combining the 2 things I lacked in life – good nutrition and someone to care, as a portion of the vitamin profits helps fund our children’s charity, Passion 4 K.I.D.S. We are a “Vitamin with a Mission”.  So when you do something good for your own health, you also help a child in need. 

My desire is to leave a legacy of hope that no matter how you start in life, you can turn it around and make a positive difference for the world. So take your “Passion” and make it happen.

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